Far from introducing a revolution in natural referencing techniques, 2017 nevertheless brings its share of algorithmic updates to which it will be necessary to conform to find oneself on the first page of results. The following article presents the golden rules to be respected in 2017 in order to be successful in SEO. So, what does your SEO company do for you?
A place on the front page of Google, if nothing else, should be the goal. Being the home page of most internet browsers, search engines are the source of almost all website visits. Getting on the front page of the results becomes a real necessity to attract visitors. Considering that most Internet users do not look beyond this sacrosanct first page, it is essential for sites to optimize its content for natural referencing in order to hope for any visibility on the net.
Maximizing a site means trusting its domain. For that, there is no miracle recipe; it takes work and rigor. Respond as much as possible to the criteria established by the search engines. This is the only way to be successful when using SEO. Quality and highly targeted backlinks are necessary too. The number and quality of backlinks should never be neglected, which means it is better to focus on some reputed sites to ensure a presence on the front page.
A well-balanced site has reputable anchored texts. As for backlinks, it is better to provide consistency and relevance above everything else. Being connected to sites that are not directly related to your industry or niche is not recommended for a truly natural SEO. The on-page criteria (meta title, title H1, tags, the number of words, etc.) are more than essential when it comes to respecting the rules of SEO. Being irreproachable on this point is, therefore, important to the success of your site.
Website owners should also integrate Google algorithms. It is a fact that Google holds a near monopoly in the SEO market. Frequent and different, the updates of its algorithms cause the need to regularly review each site’s SEO optimization. It is, therefore, necessary to analyze, in detail, each new update and to adapt to it.